
Risk - What Can We Do
About It?When
we talk of risk management for sport there is a tendency to think of
injury. Whilst safety in sport from the physical perspective is
extremely important, the principles of risk management extend far
wider. The risk management process can be applied not only to
participation but also to financial management, facility management,
occupational health and safety, legislative compliance, operations and
maintenance issues, environmental issues political issues, reputation
and image to name but a few. In fact for every management
function the principles of risk management can be applied.
Risk management is an
integral part of day to day management, it is not something which
stands separate to quality management.
The Australian and New
Zealand Standard defines risk as "the chance of something
happening that will have an impact on objectives".
Therefore risk is not necessarily bad or good. Often the more
risk involved with a venture the more potential exists for
profit. It is how well we manage risk that is the key, and
usually success in that regard is reflected in the bottom line of the
financial statements.
So bottom line result
is very much effected by sound risk management strategies throughout
all aspects of the sport's operations.
Three questions which
are fundamental to the risk management process are:-
- WHAT CAN
HAPPEN?
- WHAT CAN WE DO ABOUT
IT?
- HOW CAN WE PAY FOR
IT?
The first question
relates to risk identification - a very important part of the process
as any risk unidentified is unmanaged. An earlier article is
Sport magazine (Autumn/Winter 1997) addressed identification of
risk. In this edition we will consider the "what can we do
about it?" - or treatment of risk.
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Risk treatment involves
identifying the range of options available for treating risk,
evaluating those options and then preparing and implementing
the treatment plans chosen.
Major treatment options
promoted in the Australian and New Zealand standard are:-
- Avoid the risk
altogether by deciding not to proceed with the activity likely to
produce the risk. This form of risk treatment is useful only
when ending the activity altogether for the sake of forestalling
risk justifies the resultant inconvenience.
- Accept the risk
within the organisation and establish an appropriate risk
financing plan. This can include accepting risk in it's untreated
state, or accepting residual risk after it has been treated by
methods such as outlined below. It is important that risks
are not retained by default; that is by failing to identify and /
or appropriately transferring or otherwise treating risk.
- Proactive measures
which rely on rational risk identification and analysis are
reducing the likelihood of the occurrence and reducing the
consequence of the occurrence. If we use for illustration
purposes the risk of participants being injured by making contact
with goalposts, an example of reducing the likelihood of the
occurrence would be by the rules of the sport restricting the
number of players which can be in the goalpost area.
Reducing the consequence of collision with the goalpost can be
achieved by padding the goalpost.
- Transferring the
risk involves another party or parties bearing or sharing some
part of the risk. Examples of this include the use of
contracts (e.g. contracting out kiosks / catering to another
organisation) and insurance. The transfer of a risk to other
parties, or physical transfer to other places, will reduce the
risk to the original organisation, but may not diminish the
overall level of risk to society.
Continued.....
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